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Stancold Work Hand in Hand with Refrigeration SuppliersKeeping Cool for Competitive AdvantageStancold explores how Refrigeration Suppliers can gain competitive advantage by working hand-in-hand with Coldstore Manufacturers. Competition for Coldstore projects in the UK’s Food & Drinks industry is subject to ever increasing intensification. We compete not only against a spiralling number of suppliers in our own fields but also against those in others. Larger projects continue to be dominated by the UK’s main contractors. Small to medium sized installations, thanks to the increasing sophistication of the end-user, often degenerate into pricing exercises. How can we as Coldstore Installers and Refrigeration Suppliers overcome these obstacles and remain competitive? How can we differentiate ourselves? Over recent years we at Stancold have developed an understanding that the end-user now expects one supplier to project manage the entire coldstore design and installation process. The costs of the internal envelope are comparable with the costs of refrigeration equipment required to maintain the desired internal temperature - in the end-users eyes we both constitute the majority of total required investment. It is thus no surprise that Coldstore Installers and Refrigeration Suppliers dominate the forefront of the end-users mind when considering a ‘total’ package for small to medium installations. Refrigeration companies have long been aware of the benefits of specifying quality bespoke plant solutions when involved in small to medium sized coldstore installations. Andy Croxton, Sales Manager at Stancold, advises, “Refrigeration companies are increasingly taking advantage of the benefits of utilising specialist Coldstore Installers to deliver a more competitive, bespoke and higher quality solution. We tailor our services to the precise needs of both the end-user and Refrigeration supplier on a project to project basis”. The benefits for both parties are reciprocal. Rather than giving the members of our old boy’s network the obligatory nod regarding a potential projects existence we must approach the end-user as a single unified team. Where you are the main player the Coldstore Installer adds immense value to the overall competitiveness of your proposition. Key is our ability to offer absolute flexibility and quality in terms of application. It is vital to maximise your client’s investment by making full use of the ‘box-within-a-box’ height and space. Throughout all stages of the projects lifecycle we provide added credibility by cementing customer confidence. Whether it is through full technical back up in the form of detailed drawings or advice regarding panel and door specification. We consult and advise all parties regarding vital issues including fire ratings and performance of panel systems and liase with insurance companies on your behalf. Expertise is brought to the fore through assistance with site surveys and the identification of potential problems. The more inventive of our kin may even offer an innovative solution to an unusual problem. It has happened before! From past experience we have proven that, by pooling our resources, we can expand our horizons and become involved in truly exciting projects - from walk in freezers and chill rooms on ocean liners to enormous chilled distribution centres for the UK’s leading food retailers. By working together, sharing information, knowledge and best practice we both become more competitive and can begin to offer what the market is fervently demanding. One client, One Project, One Supplier. For further information about how we can work together to give our clients the best possible service please contact us. |
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| © 2008 Stancold Plc | |
